The more restaurants that use it, the more valuable it becomes to diners and thus to the establishments that don’t use it, the publication says.
Service has proved that it can increase the number of tables filled, it will need a stepped-up sales push in this economy to convince its customers. But, says CNet News, the venture-backed start-up may not be so crazy after all.įirstly, it says, the company’s addressable market remains largely untapped - there are still many restaurants that could benefit from the service, but have yet to adopt it. You might be forgiven for thinking so, given that the market for initial public offerings has been virtually moribund. OpenTable, the online restaurant-reservation service, filed to go public Friday.
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